ryan braun bryce harper may day paulina gretzky paulina gretzky stoudemire
Thursday, May 31, 2012
Mobile Ads: Hipcricket Owner Augme Buys 5 Patents, 25 Pending Patents For Its Mobile VoIP Strategy
More developments in the world of mobile patents, and mobile advertising, as it happens: mobile marketing company?Augme Technologies?has purchased five patents?covering mobile VoIP and other technologies,?and a further 25 related patent applications, which it says it will use to spearhead its move into new services -- and the legal defense of existing ones. The move comes as mobile VoIP services continue to grow in prominence thanks to companies like Skype, Twilio and the profusion of smartphone apps that offer internet-based calling services. Separately,?Augme is currently in the middle of a?patent lawsuit?against Millennial Media. Augme is buying the IP from content distribution company Geos Communications, with the?financial terms of the deal undisclosed. The acquisition brings Augme's IP portfolio up to 14 issued patents and more than 60 pending patents in the U.S. and internationally.
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