ORM (online reputation management), refers to the practice of regular monitoring of your company?s brand and image on the Internet. So why is it so important for your business? Well, today almost everybody uses the Internet to find more about the services or products he or she is interested in. Therefore, a lot depends upon your online reputation and you can take your business to the next level if you have solid online reputation.
Today the main challenge to ORM comes from social media sites and high popularity of user generated content (blog posts, forums, message boards, surveys, evaluation websites..etc). Negative posts and bad reviews that are posted by unsatisfied customers or your competitors can make a big impact on your online reputation.
We are listing below few online reputation management tips that can help you in combating the negative reviews and projecting the positive image of your company:
Social Media Profiles
The best way to manage your online reputation is by making your profiles on major social media websites such as Facebook, Twitter, LinkedIn and MySpace. You should mention you brief business history, and a clear business statement, as well as brand name, and logos. Make all content useful and relevant because this will not only make your business popular, but search engine robots will also find it easily thereby getting you the higher rankings.
Develop a solid employee social media policy
Even in present day social media world, you cannot expect all your staff to be Internet savvy. Therefore, a clear cut social media policy will encourage your employees to use social media and they can help your company in correcting any misinformation being spread about it?s brand or products within no time.
Provide social media training to your employees
There will be no use of your social media policy in the absence of proper training to your employees. You should invest in a small but informative social media training program that can not only train your employees in using social media, but will also help them understand best practices to protect the company?s image.
Have good online presence
Having company profiles on few social media websites won?t do. You should interact with online community, and specifically with your prospects and customers. That means, returning people?s comments, participating in discussions on forums or blogs, and answering their emails.
Generate quality content
You should post lot of blog and forum posts and articles as this is one of the most important online reputation management tips that can get you good results within no time. Good articles get considerable hits and will not only spread your brand name, but will also increase your reach and rankings on big search engines.
Monitor
Lastly, you need to monitor everything about your company on 24/7 basis as this is the only way you can ensure your online success without giving a chance to your competitors to sully your reputation.
You should start listing to all discussions and negative comments about your commpany. There are several low cost tools available online that can help you in crises warning and brand monitoring. With the above mentioned online reputation management tips, you can definitely protect your company?s brand and name to a great extent.
Aside from this, there are many reputable companies that offer reputation management services to businesses. They have access to proper techniques and tools and can offer you high quality service within your budget.
Reputation management has become vital for about anybody at present not just enterprises andfirms. Learn why social media monitoring tools will stay crucial as well as fundamental for any firm owners these days.
The John Innes Centre receives Grand Challenges Explorations grant for groundbreaking research in global health and development
Norwich, UK The John Innes Centre (JIC) announced today that it is a Grand Challenges Explorations winner, an initiative funded by the Bill & Melinda Gates Foundation. Dr Saskia Hogenhout, in collaboration with the Dr. Eduardo Bejarano from the University of Malaga (Spain) and Dr Ian Bedford of the JIC Insectary, will pursue an innovative global health and development research project titled "Generating Whitefly-Resistant Plants" to help develop new ways of protecting important crop plants from insects and associated plant diseases.
Grand Challenges Explorations (GCE) funds individuals worldwide to explore ideas that can break the mould in how we solve persistent global health and development challenges. Dr Hogenhout's project is one of over 100 Grand Challenges Explorations Round 8 grants announced today by the Bill & Melinda Gates Foundation.
"Grand Challenges Explorations encourages individuals worldwide to expand the pipeline of ideas where creative, unorthodox thinking is most urgently needed," said Chris Wilson, director of Global Health Discovery and Translational Sciences at the Bill & Melinda Gates Foundation. "We're excited to provide additional funding for select grantees so that they can continue to advance their idea towards global impact."
To receive funding, Dr Hogenhout and colleagues and other Grand Challenges Explorations Round 8 winners demonstrated in a two-page online application a bold idea in one of five critical global health and development topic areas that included agriculture development, immunization and nutrition. Applications for the current open round, Grand Challenges Explorations Round 9, will be accepted through May 15, 2012.
The Tobacco Whitefly (Bemisia tabaci) is one of the most damaging pests to crops and plants globally. Its ability to disperse locally, and internationally through the commerce of plant products, has resulted in explosive population growth, making it a major threat to food security. It is responsible for extensive losses to cassava crops, a staple food in sub-Saharan Africa, and cotton crops in India and Pakistan. It damages plants directly by sucking out sap, and indirectly through numerous viruses it is able to acquire and transmit. Insecticidal control can be environmentally damaging and can become useless when whiteflies develop resistance, so new control measures are urgently needed.
When a gene is turned on, its DNA sequence is converted into messenger RNA (mRNA). Nobel prize-winning work showed that other 'interfering' RNA molecules (RNAi) can associate with mRNA, blocking its action and so 'silencing' the gene. Dr Hogenhout has shown that plants can be made to produce RNAi molecules that, when the plant is fed on by the insect, silence the insect genes. Working with the University of Malaga and Dr Ian Bedford of the JIC Insectary, the project will generate genetically modified plants producing RNAi molecules that specifically block whitefly genes that are essential to their survival, reproduction and ability to acquire and transmit viruses.
This pilot project will assess whether the concept of plants producing RNAi against whitefly will work, in a controlled environment. The eventual aim of the work is to produce whitefly-resistant cassava and other staple and subsistence crops grown in sub-Saharan Africa and South East Asia.
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Grand Challenges Explorations grant to investigate whitefly-resistant plantsPublic release date: 16-May-2012 [ | E-mail | Share ]
The John Innes Centre receives Grand Challenges Explorations grant for groundbreaking research in global health and development
Norwich, UK The John Innes Centre (JIC) announced today that it is a Grand Challenges Explorations winner, an initiative funded by the Bill & Melinda Gates Foundation. Dr Saskia Hogenhout, in collaboration with the Dr. Eduardo Bejarano from the University of Malaga (Spain) and Dr Ian Bedford of the JIC Insectary, will pursue an innovative global health and development research project titled "Generating Whitefly-Resistant Plants" to help develop new ways of protecting important crop plants from insects and associated plant diseases.
Grand Challenges Explorations (GCE) funds individuals worldwide to explore ideas that can break the mould in how we solve persistent global health and development challenges. Dr Hogenhout's project is one of over 100 Grand Challenges Explorations Round 8 grants announced today by the Bill & Melinda Gates Foundation.
"Grand Challenges Explorations encourages individuals worldwide to expand the pipeline of ideas where creative, unorthodox thinking is most urgently needed," said Chris Wilson, director of Global Health Discovery and Translational Sciences at the Bill & Melinda Gates Foundation. "We're excited to provide additional funding for select grantees so that they can continue to advance their idea towards global impact."
To receive funding, Dr Hogenhout and colleagues and other Grand Challenges Explorations Round 8 winners demonstrated in a two-page online application a bold idea in one of five critical global health and development topic areas that included agriculture development, immunization and nutrition. Applications for the current open round, Grand Challenges Explorations Round 9, will be accepted through May 15, 2012.
The Tobacco Whitefly (Bemisia tabaci) is one of the most damaging pests to crops and plants globally. Its ability to disperse locally, and internationally through the commerce of plant products, has resulted in explosive population growth, making it a major threat to food security. It is responsible for extensive losses to cassava crops, a staple food in sub-Saharan Africa, and cotton crops in India and Pakistan. It damages plants directly by sucking out sap, and indirectly through numerous viruses it is able to acquire and transmit. Insecticidal control can be environmentally damaging and can become useless when whiteflies develop resistance, so new control measures are urgently needed.
When a gene is turned on, its DNA sequence is converted into messenger RNA (mRNA). Nobel prize-winning work showed that other 'interfering' RNA molecules (RNAi) can associate with mRNA, blocking its action and so 'silencing' the gene. Dr Hogenhout has shown that plants can be made to produce RNAi molecules that, when the plant is fed on by the insect, silence the insect genes. Working with the University of Malaga and Dr Ian Bedford of the JIC Insectary, the project will generate genetically modified plants producing RNAi molecules that specifically block whitefly genes that are essential to their survival, reproduction and ability to acquire and transmit viruses.
This pilot project will assess whether the concept of plants producing RNAi against whitefly will work, in a controlled environment. The eventual aim of the work is to produce whitefly-resistant cassava and other staple and subsistence crops grown in sub-Saharan Africa and South East Asia.
###
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AAAS and EurekAlert! are not responsible for the accuracy of news releases posted to EurekAlert! by contributing institutions or for the use of any information through the EurekAlert! system.
While pre-release benchmarks have a very hit or miss record for clues as to what future devices will bring, they almost always raise eyebrows. Nowhere is that more true than in a round of NenaMark2 testing uncovered this weekend: a previously unknown Samsung SCH-i535 for Verizon has tipped up sporting a 1.5GHz, dual-core Snapdragon S4 instead of one of Samsung's own chips, like the Exynos 4 Quad. Given that the SCH-i515 is the model badge for Verizon's Galaxy Nexus, it's not a great leap in logic to speculate that this is a custom version of the Galaxy S III. It's entirely possible that something else might fit the bill, but knowing that Samsung has used Snapdragons itself to include 4G before and that HTC just recently switched up the One X with an S4 to give it LTE on North American networks, we may be looking at the compromise Samsung needs to make to get its 4.8-inch gigantophone on Big Red.
The UK might be champing at the bit for 4G auctions to finish and give the country a taste of sweet, sweet LTE, but O2 UK is at least offering a panacea with a launch of dual-carrier HSPA+ 3G, or DC-HSPA+ in less wordy form. The British carrier has started deploying a full 42Mbps to "major" cities on the isle, most likely including London as one of them. Vodafone would argue that going dual-carrier is old hat, having started a year earlier, but it's also peaking at 28.8Mbps -- and frequent data advocate Three doesn't start its own proper 42Mbps deployment until the summer. As such, if you're a Brit looking for the speediest path to the Internet for a new iPad or one of the few other devices that supports DC-HSPA+ at full bore, O2 looks to be your best bet for now.
Port Madison Lutheran Church will celebrate the 100th anniversary of its pioneer chapel on Bainbridge Island later this month.
A festival worship service will be held at 11 a.m. Sunday, May 20 with two special guests.
Minnie Sorenson O?Brien, the first baby baptized at Port Madison?s dedication worship service on May 19, 1912, will be present for Port Madison?s celebration.
O?Brien was the third child born to Andrew Sorensen, a fisherman, and his wife Inga. Born and raised on Bainbridge Island, she remembers living next door to her aunt and uncle in a home that was hauled across land by horse and sled to its location. She graduated from Bainbridge High School in 1930.
O?Brien recently celebrated her 100th birthday in Yelm, and plans to come with her daughter Joanne, who was also baptized at Port Madison Lutheran.
The Rev. John Bradosky, Bishop of the North American Lutheran Church, will travel from Columbus, Ohio for the celebration worship service and will offer the sermon.
The North American Lutheran Church was established in 2011 and Port Madison Lutheran Church affiliated with the NALC this year.
A centennial concert featuring ?The Four Seasons? String Quartet will begin at 3 p.m. in the sanctuary followed by a reception in the church?s Fellowship Hall.
The congregation extends a warm welcome to all friends and neighbors to meet our special guests and join in the celebration.
For more information, contact Reverend Lori Hoyum at 206-842-4746 or visit www.portmadisonlutheranchurch.org.
Two thirds of these guys busted their butts at CTIA in New Orleans. One of them was not me.
Another CTIA has come and gone. I'm not usually one to gripe about the pace of a show, given that at these things we're essentially on a working vacation in cool city. But this spring's CTIA was pretty meh. The biggest announcement was, what, Verizon's Droid Incredible 4G LTE? Not an unimportant phone, I suppose, and it should sell just fine. But while Sprint and AT&T and T-Mobile are rocking phones from the new-and-improved HTC One line, with much-improved cameras, Verizon's missing out.
Samsung missed a pretty big opportunity in New Orleans, too. Not even a week after it unveiled the Galaxy S III to a worldwide (or at least European) audience in London, Sammy squandered a great chance to get the U.S. even more excited about it, and to get CTIA attendees (mostly of the American variety, we wager) proper looks at the new flagship phone. Strike while the iron is hot, they say.
Of course, the U.S. carriers will put their own spin on the Galaxy S III. And it's pretty likely that we'll see some sort of event to show them off, just like what we had with the Galaxy S and Galaxy S II. But it was pretty surprising to see a minimal showing from Samsung here in New Orleans. No both. Just a brief appearance at the Mobile Focus event, where journos and companies cram into a ballroom for food, drink and a slightly more intimate look at products than on the show proper. The Galaxy S III is an important phone that was mostly kept off the floor, and that's a shame. Good thing we went to London to get a proper introduction. (By the way, if you haven't read Alex Dobie's piece -- "Hype, expectation an the Galaxy S III" -- you've missed out.)
The roundtable keynote featuring the CEOs of Sprint, Verizon, AT&T and T-Mobile, moderated by CNBC's Jim Cramer, was entertaining if not overly substantive. (It also went a bit long, with each of the four's intro remarks taking more time than many of us would have preferred.) But Sprint CEO Dan Hesse hit home a little bit with a renewed push for mobile privacy, security and safety. Those are three things that will only become more important in the coming years. The Sprint Guardian program, which covers all applicable lines on an account for a relatively small fee, should be an interesting way of going about it.
Otherwise, no real showstopping announcements. No real major releases. Will CTIA in the fall (back in San Diego) make up for it? Or is the usefulness of trade shows starting to run its course for manufacturers?
Oh, by the way. Those two guys in the picture above -- Jared "The Body" DiPane and Anndrew "Yes that's how it's spelled" Vacca kicked some serious ass last week. Cheers, boys.
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Public release date: 16-May-2012
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